Official vs unofficial WhatsApp API: which one to use and when
Official vs unofficial WhatsApp API in 2026: differences, Meta pricing, ban risk and when to use each. An honest guide from a platform offering both.
Category
WhatsApp Automation
This category covers what it takes to support and sell on WhatsApp using the official WhatsApp Business API: cost per conversation, the 24-hour service window, template categories and how to build flows. The articles start from the rules Meta publishes and show how each one lands in day-to-day operations. Useful both for teams migrating away from an unofficial API and for those already running one who want to cut conversation costs.
WhatsApp sales funnel with a chatbot: from first contact to closing
Build a WhatsApp sales funnel with a chatbot: click-to-WhatsApp ads with 72 free hours, AI qualification, a conversation Kanban and human handoff to close.